Zque is based on encouraging Merino growers to adopt best management practices and to continually refine and improve their performance with respect to fibre quality, animal health and welfare, environmental, economic and social values.

Zque requires accredited growers to meet the standards outlined in the Zque manual and uses an independent (third party) audit process to ensure that these are complied with.

Auditing is undertaken by AsureQuality, an internationally recognised assurance organisation compliant with ISO Guide 65 and ISO 9001 standards, and accredited with the Joint Accreditation System of Australia and New Zealand (JAS-ANZ).

AsureQuality is a State Owned Enterprise that has been designing, developing and delivering farm assurance with a high level of integrity and consistency since 1994.